Search Results: 'inbound marketing'
Inbound Marketing in a Box
Ships in 3-5 business days
Does your business need more leads, sales, and control over your marketing?
Let's just put it out there: there is NO easy button for marketing.
You can stop lurching at every shiny, new marketing... More > tool that pops up and listening to the "gurus" who promise quick returns.
The only thing that can generate an avalanche of new customers and make existing customers stay is (drumroll, please): understanding them and adapting your marketing to who they are.
In a world where consumers resist, despise, and block out traditional marketing tactics, Inbound Marketing in a Box offers a fresh, new approach to reaching them- even with a shoestring budget and a company of one.
Give your marketing a kick in the rear with a complete step-by-step system packed into one neat little box.
The book is aimed at smart marketers who want to learn how to pull together disparate online marketing activities and tools to make the cash register ring.< Less
MIST - Marketing Inbound Strategy & Tactics
Ships in 3-5 business days
How much time is your staff wasting making cold calls? What if they replaced just half the time previously, allocate to gold calling, with fulfilling real orders and servicing motivated... More > clients?
Eliminate the need for the demeaning and frustrating act of "Cold Calling" to build business. With the proven M.I.S.T approach you stop chasing elusive business and begin driving qualified and motivated leads to you. In this 40 page comprehensive "how-to" manual, the experts at Bassman Growth Advisory Partners outline the key elements of a strong M.I.S.T program and provide a workbook approach to get you started. So stop wasting your time cold calling and spend your time fulfilling the needs of qualified clients. Order today!< Less
2010 Online Marketing Blueprint
Interested in incorporating online marketing into your business but don’t know where to start? Are you a business owner or marketer challenged with doing more with less time and resources? This... More > ebook is for you.
It doesn’t matter if your business is just getting started with online marketing or you have already mastered many of the basics, this ebook takes you step-by-step through setting up an effective online marketing plan for your business
This multimedia ebook includes how-to videos, external resources, and instructional text on:
* How to establish a keyword strategy
* Tips for leveraging social media to promote content online
* Search engine optimization (SEO) basics
* Tips for converting website visitors into leads
* Email marketing best practices
* Important website metrics to track and free tools to help< Less
Web Marketing That Works
Practical tips on using the web to boost your business, no matter what business you're in
Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to... More > start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more.< Less
Marketing de contenidos. Guía práctica
El concepto de marketing de contenidos puede definirse como la creación, publicación y distribución o compartición de contenido de excepcional valor e interés para... More > tus clientes y comunidad de usuarios. El marketing de contenidos entronca de lleno con el denominado Inbound Marketing o marketing de atracción, y se complementa con la estrategia inicial (estrategia de contenido) que ha de plantearse para su diseño y estructuración.
Se trata, en otras palabras, de generar un contenido tan sumamente valioso que nos haga ganar la confianza incondicional de nuestros potenciales clientes, al tiempo que nos diferencia de la competencia.
Ahora más que nunca, el contenido es el rey. El contenido habla por nuestra marca. Por ello, el marketing de contenidos es la estrategia definitiva que nos ayudará a construir marca y liderazgo, mejorará nuestro SEO e impulsará la visibilidad de nuestro negocio en Internet.< Less
How to Leverage Social Media for Public Relations Success
Without a doubt, the web and social media are making it easier for businesses to communicate with their publics.
As a result, social media and inbound marketing strategies and tools are making it... More > easier for PR professionals to connect and build relationships with influencers, generate media coverage, and communicate their messages to customers, prospects and other valued constituents.
In this eBook you will learn more about how you can infuse social media into your PR efforts for maximum results. Topics include:
* How to connect & build relationships with the media, bloggers and influencers
* How to create an effective news release, social media newsroom, and company blog
* The importance of social media monitoring and participation
* How to use social media to facilitate customer and employee relations and improve brand sentiment
* How to measure the ROI of public relations< Less
Learning LinkedIn From the Experts
In HubSpot's newest LinkedIn Ebook, Learning LinkedIn From the Experts, five LinkedIn specialists provide key insight into how you can use LinkedIn to successfully grow your network and business.
In... More > this ebook, you learn how to:
Build Your LinkedIn Foundation,
Grow Your LinkedIn Network,
Use LinkedIn to Market Your Business,
Use LinkedIn to Market Yourself,
Measure the ROI of Your Efforts< Less
Attracting More Clients: Better Branding Brings Better Business
Your brand is your story, your core purpose, and your customer promise. Given all the tools at your disposal—social media networks, search engine optimized web content, new web-based marketing... More > techniques, do-it-yourself design platforms—you would think all you need is a good website.
But it’s not that simple. You can develop your business website using what you think is the latest and most common sense style and content, but still not get the results you expect. When all your efforts aren’t a success, you have a brand identity crisis. This book will introduce you to ways you can take advantage of better branding to attract more clients and boost your sales dramatically. In it you will learn how to:
- Attract more clients by properly identifying your target audience
- Come up with a brand strategy that caters to your ideal clients
- Culture a recognized branding experience
- Adapt to the “new” ways of marketing
- Monitor & measure your brand< Less
The fastest way to reach the top of the search engines is by using search engine optimization. The backbone of any search engine marketing campaign is creating thousands of backlinks. This ebook... More > provides the strategies needed to dominate your niche for any keywords and achieve internet marketing success.< Less