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490 results for "media relations"
SOCIAL MEDIA AND MINISTRY Sharing The Gospel In The Digital Age By Kenneth Lillard
Paperback: $10.95
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SOCIAL MEDIA AND MINISTRY Sharing the Gospel in the Digtal Age is a practical guide for all (including pastors and church leaders) to social media. It is a handbook, a how-to-manual for ministries on... More > how to use Facebook, Twitter, YouTube and other social media platforms to grow and increase their influence. It is a Pastor's Guide to Social Media. This book is also for those, in general, who seek a better understanding of social networking, and how social media impacts our daily lives. Finally, it is about the information-based Digital Age and how we relate to it.< Less
Utilizing Social Media for Knowledge Management in the Enterprise By robert f. smallwood IMERGE Consulting
Paperback: $119.00
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This Management Guide deals with issues at the intersection -- or overlap -- of social media (SM) and knowledge management (KM). It will help organizations integrate and utilize SM in KM efforts. ... More > But also, key questions are answered: Are SM and KM at War? Will SM supplant and kill KM? Is KM adapting? Is it a generational thing? This concise and current report discusses trends and influences in the SM and KM fields, and outlines potential conflicts as well as complementary roles between them. It informs and instructs managers charged with KM and related knowledge-sharing responsibilities on how to make sense of the technologies and methods available today.< Less
Utilizing Social Media for Knowledge Management in the Enterprise By robert f. smallwood IMERGE Consulting
eBook (PDF): $99.00
This Management Guide deals with issues at the intersection -- or overlap -- of social media (SM) and knowledge management (KM). It will help organizations integrate and utilize SM in KM efforts. ... More > But also, key questions are answered: Are SM and KM at War? Will SM supplant and kill KM? Is KM adapting? Is it a generational thing? This concise and current report discusses trends and influences in the SM and KM fields, and outlines potential conflicts as well as complementary roles between them. It informs and instructs managers charged with KM and related knowledge-sharing responsibilities on how to make sense of the technologies and methods available today.< Less
Indicators for Media Pluralism in the Member States - Volume 2 By Peggy Valcke et al.
Paperback: $13.67
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Media concentration advances, yet new technologies and media uses are changing the media landscape. This requires not just increased vigilance but also a new understanding of media pluralism. To... More > ensure a more substantive, evidence-driven debate, the European Commission launched a major study on “Indicators for Media Pluralism in the Member States – Towards a Risk-Based Approach”. This book contains the results of this study and describes the design and functioning of the "Media Pluralism Monitor". The Monitor combines indicators drawn from law, economics and social science, and allows users to identify high and medium risks relating to various aspects of media pluralism, including not only ownership and plurality issues, but also cultural, political and geographic dimensions. Volume 1 of the book presents the Final Report of the study, describing the development process and methodology. Volume 2 offers the User Guide to the Media Pluralism Monitor.< Less
Rising Tides: Social Media Marketing for Colleges & Universities By Lauren Candito & Paul Lewis
Paperback: $24.99
Prints in 3-5 business days
(1 Ratings)
The higher education industry is increasingly using social media in innovative and interesting ways. Rising Tides focuses on how higher education institutions are leveraging social media to better... More > serve their constituents as well as achieve their own internal goals while maintaining or improving their standards and brand reputation. Authors Lauren Candito and Paul Lewis provide valuable insight, case studies, and tools to help you discover how your college, university, or higher education institution can capitalize on unique and effective opportunities within the social sphere. From marketers and alumni relations team members to university brand ambassadors and admission departments, Social Marketing for Colleges and Universities is the go-to guide for anyone and everyone interested in what social media means for higher education.< Less
Rising Tides: Social Media Marketing for Colleges & Universities By Lauren Candito & Paul Lewis
eBook (PDF): $24.99
(1 Ratings)
The higher education industry is increasingly using social media in innovative and interesting ways. Rising Tides focuses on how higher education institutions are leveraging social media to better... More > serve their constituents as well as achieve their own internal goals while maintaining or improving their standards and brand reputation. Authors Lauren Candito and Paul Lewis provide valuable insight, case studies, and tools to help you discover how your college, university, or higher education institution can capitalize on unique and effective opportunities within the social sphere. From marketers and alumni relations team members to university brand ambassadors and admission departments, Social Marketing for Colleges and Universities is the go-to guide for anyone and everyone interested in what social media means for higher education.< Less
Are You Ready for Your Interview? How to Prepare for Media Interviews Includes Special Sections on Social Media By Paul Lima
eBook (ePub): $5.95
Are you seeking media attention? Have you sent out media releases to promote your company, product, service, issue, or event? Are you attempting to use the media to reach potential customers,... More > shareholders, sponsors, donors, or other stakeholders? Is their an issue in your sector or at your company that has, or might, capture public attention? Are you dealing with a problem or a crisis? If you answered yes to any of the above questions, you need to be prepared for interviews by reporters, broadcasters, or even bloggers. And "How To Prepare For Media Interviews" will show you how to get ready to face the media -- how to answer simple or confrontational questions and how to handle a crisis. The special report includes two sections on using social media to reach your target audience and to handle social media issues that may arise.< Less
The Soul of Communication and Origins of Mass Media Communication By PEDRO 'TOTY' BRIZUELA
Paperback: $18.96
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"The recounting of relevant facts that originated from the roots of human communication has as its objective to bring us closer to the glory of discoveries that appeared on the horizon, just... More > like the light that came towards us to enlighten the path of unity among nations and provide guidance towards the universe of information on the true links of social relations. They are gifts of the intelligence of man, author of amazing inventions and an ingenious conqueror of an impressive expertise in the development of theories on the four elements: earth, air, water, fire; sources that bring life to the visible bodies and are installed in an invisible space. In ancient times, men and women, endowed by the intellectual nature that characterizes them, began to surf over their uncontrollable desires to exchange ideas and virtues and communicate with others, motivated by the intrinsic spontaneous attitude that, in a blink of an eye, conferred through the currents of human wisdom toward the endless creativity."< Less
STREAMING: Volume 1; #Social Media, Mobile Lifestyles By Marcia A. Forbes
eBook (ePub): $11.99
(1 Ratings)
Streaming: #Social Media, Mobile Lifestyles artfully combines relevant & often humorous short stories to explain & support findings from primary research on youth engagement via social... More > networks & mobile phones. How are Twitter, Facebook & phones changing not only how we communicate, but also our very way of everyday life? This book gives insights into youth culture in relation to communication technologies - what cell phones mean to youths & how they have become markers of social & sexual identity, texting versus talking, the concept of mobile lifestyles & the social ecologies of virtual spaces. Emmy Award winning Journalist Cliff Hughes describes Forbes’ manner of weaving real life stories into research data as “simply seductively brilliant”. Professor Verene Shepherd praises it for its creative approach to research & regards it as “engaging, socially aware, gender sensitive, funny & intuitive”. Professor LeoRhynie appreciates its “easily read writing style”, “rich & very interesting” material.< Less
The Extended Media Consumer By Mijke Slot
Paperback: $19.07
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This dissertation explores the ways in which user roles and traditional consumer/producer relations in the media sector have changed since the adoption and deployment of computers and the internet.

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