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19 results for "retail case studies"
Retailing Management: Contemporary Issues and Case Studies By KISHOLOY ROY
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This book deals exclusively with an assortment of articles that enlightens readers about the various perspectives of the retailing business. Some of the ideas discussed in them are of universal... More > relevance and appeal and not just related to the Indian sub continent. The case studies mentioned in the book are an original work by the author and they are principally written keeping in mind the Indian retail scenario and consumer behavior. The author sincerely hopes that this effort of his will serve as reference text for students as well as professionals interested in the retailing arena.< Less
Retailing Management: Contemporary Issues and Case Studies By KISHOLOY ROY
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This book deals exclusively with an assortment of articles that enlightens readers about the various perspectives of the retailing business. Some of the ideas discussed in them are of universal... More > relevance and appeal and not just related to the Indian sub continent. The case studies mentioned in the book are an original work by the author and they are principally written keeping in mind the Indian retail scenario and consumer behavior. The author sincerely hopes that this effort of his will serve as reference text for students as well as professionals interested in the retailing arena.< Less
Case Studies on Marketing By KISHOLOY ROY
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The book has case studies on basically four broad categories of marketing viz. brand management, services marketing, retail marketing and sales management. The book has been written mainly from the... More > Indian perspective but then the learning to be derived as worldwide relevance. In short, the book is an excellent compilation of short but effective case studies that can be discussed in class to facilitate the theories learnt in class sessions.< Less
Case Studies on Marketing By KISHOLOY ROY
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This e-book is a compilation of case studies focusing on four fundamental areas of marketing viz. brand management, services marketing, retail marketing and sales management. The book is classified... More > into four sections based on the above areas. Every care has been taken by the author to see to it that each section has case studies that contribute to the holistic understanding of a subject area. Conceptual understanding of the subject area along with application of theory is what this book offers. The questions at the end of each case study test the understanding of a case study by a student. The author hopes that this e-book will serve good to all students pursuing marketing management curriculum in various Indian universities as well as in various global institutions.< Less
TEXT ON RETAIL MANAGEMENT By Venkata Suryanarayana Malisetty
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The present study of this thesis deals with the importance of human element in the corporate retail sector. In the novel economy, human capital is the foundation of value creation. In most cases,... More > it becomes an asset which is the most important but at the same time, the least understood and measured. Particularly in the case of retail organization, the human capital is the asset which very often is the starting point of the interaction between the retailer and the customer. The success of a retail firm undoubtedly depends on its workforce.< Less
The Multichannel Retail Handbook By Chris Jones
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The march of the internet into retail is relentless. Online is where customers spend their time and, increasingly, their money. The internet is also changing. The rise of mobile is giving web access... More > to millions more developing nation consumers, while simultaneously resetting the expectations of customers in highly developed markets. No retailer, anywhere in the world, can afford to be without a response to these fundamental changes in the way their customers are shopping. This is a handbook for planning, implementing, operating and enhancing that response. Packed with statistics, case-studies and examples, The Multichannel Retail Handbook is above all a practical guide. It provides useable tools and decision-frameworks. It offers actionable advice and recommendations. It takes the retailer to from “why-what-how” through to “when”.< Less
Wal-Mart Stores, Inc., Global Retailer case study, THE GUIDE edition By Patapios Tranakas
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The title of this book publication is: "Wal-Mart Stores, Inc., Global Retailer case study, THE GUIDE edition". This is the third edition published on 27.03.2014
Energy Utility Rate Setting: A Practical Guide to the Retail Rate-Setting Process for Regulated Electric and Natural Gas Utilities By Lowell E. Alt Jr.
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A Practical Guide to the Retail Rate-Setting Process for Regulated Electric and Natural Gas Utilities. Electric and natural gas utility regulation in many states still involves the traditional form... More > of rate of return regulation. This book explains how the traditional retail rate-setting process is commonly done for electric and natural gas utilities. This process includes establishment of the annual revenue the utility requires to cover its costs, determination of the cost of serving each customer class through the use of a cost of service study and finally the design of rates. The book includes a discussion of revenue requirement, rate base, cost of capital, expenses, revenues, rate-making objectives, cost of service studies, rate design, the rate case process, tariff policies, metering, service quality, and other types of cases affecting rates. The book concludes with a numerical example showing the calculation steps from revenue requirement to rate design.< Less
Organic Food Marketing in Urban Centres of India By Nina Osswald, Manoj K. Menon
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The Indian domestic market for organic food has been developing dynamically over the past few years. This study presents wide-ranging insights into the current state and future prospects of organic... More > food markets in urban India, focusing principally on Mumbai, Bangalore and Hyderabad. The authors identify challenges and obstacles to growth in organic supply chains, examine best-practice examples of successful and holistic market development, and suggest sustainable, long-term models of growth for organic producers. Case studies are used throughout the book to illustrate these points. Organic Food Marketing in Urban Centres of India also includes the most comprehensive bibliography currently available on the Indian domestic market for organic food. The book is a valuable resource for organic manufacturers, traders, retailers, policy makers and researchers. It is also of great practical use to urban citizen in India interested in consuming sustainably.< Less
Managing Food Safety - Volume 1: Food Hygiene By Matthias Kausch
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In this first of two volumes of Managing Food Safety: A Guide for Food Safety Managers in Retail and Catering, the author discusses best hygiene practice and ways to achieve it in business. The book... More > gives detailed background information as well as practical tips and tools on the central topics of food hygiene: Microbiology, personal hygiene, structural hygiene, operational hygiene, food safety management, training management and food safety legislation and law enforcement in Ireland. Designed as a course manual to accompany the MKRMS Managing Food Hygiene Course, this book is the ideal companion for every food safety manager in retail and catering. The included case studies and exercises make this book the ideal self-study textbook for food safety managers and supervisors. Hardcover edition with extra wide margins for easy note-taking!< Less