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Building the Control Data Legacy: The Career of Robert M. Price
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This book presents a unique behind-the-scenes view into the Control Data Corporation during its ascent into the top rank of the computer industry. This detailed 15-part oral history starts with... More > Robert M. Price’s work programming the first generation of computers in California. In 1961, he joined Control Data. For the next 29 years, Price was in key positions -- culminating as President, CEO, and Chairman from 1986 to 1990 -- as Control Data grew from a Minneapolis start-up into a multi-billion-dollar global company. Lively anecdotes provide an in-depth assessment of Control Data’s founder William C. Norris and his inimitable style. Of special note are Price’s incisive observations about corporate social responsibility and the “lessons learned” from a remarkable business career. Profusely illustrated with more than 80 archival photographs.< Less
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