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2010 PMA U.S. Consumer Photo Buying Report By PMA Marketing Research
eBook (PDF): $199.00
The PMA U.S. Consumer Photo Buying Report is an annual report featuring customer attitudes toward digital photography.
U.S. Photo Industry 2010: Review and Forecast Report By PMA Marketing Research
eBook (PDF): $99.00
The Photo Industry 2010 Review and Forecast Report is a useful tool to give U.S. retailers and photo labs an idea of what is going on in the industry and what is expected in the near future. The... More > report is designed to aid firms in business planning. The basic version includes a brief overview of the major photo categories such as digital cameras, digital printing, photo books, other custom items, as well as, home digital printing consumables and other forecasts.< Less
PMA U.S. Professional Photographers Report 2009 By PMA Marketing Research
eBook (PDF): $199.00
In July 2009, PMA conducted a survey of 3,507 photographers and studios. The objective was to see what types of portraits photographers and studios focus on, what products and output they offer,... More > factors that affect profit, online ordering, copyright distribution and more.< Less
Rise of the Amateur 2009 By PMA Marketing Research
eBook (PDF): $199.00
The main objectives of this research are: (a) to profile the behaviors and technology usage of the new, digitally enabled, and internet-enabled photo enthusiast, (b) to find out if the photo... More > enthusiast segment is satisfied with current products and services and (c) what opportunities for product differentiation and product development exist. Finally, we want to know what specific features members of this segment look for on cameras, social networks, wide screen TVs, printers and printing services.< Less

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Paperback: $31.48