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English Football Clubs' Entry Modes to China and Opportunities for Italian Football Clubs

eBook (PDF), 116 Pages
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Price: $2.76
This book was written to explore the rationale behind English football clubs' entry to Chinese market. English football clubs were among the first to enter and have so far the best business practice in China. Italian football clubs enjoy the same popularity in China, however, they had rather few business activities there. This book created an interpretative framework to explain the entry of English clubs and also give hints to Italian ones based on the experience of the English football clubs.
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Product Details

ISBN
9781291868937
Edition
Second edition
Published
May 8, 2014
Language
English
Pages
116
File Format
PDF
File Size
1.69 MB

Formats for this Ebook

PDF
Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch... (See More)
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes
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