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Lulu Sales Rank: 29
12 People Reviewed This Product
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  • By Kevin Shertz
    Jul 22, 2014
    Tom clearly has years of experience and thankfully, for those of us who want to follow in his footsteps, he's willing to share it. Without a doubt, the best value for $20 you'll ever spend in this business!
  • By John Downey
    Sep 8, 2013
    This is a must have book if you are interested in turning pro. It was able to help me bridge the gap between commercial and home brewing. It goes into great detail and has creative ways to raise money, purchase equipment, and run the actual business.
  • By Kyle A
    Jun 12, 2013
    Great book! Very informative. This is a good guide for to help walk you through the steps of opening a brewery.
  • By jessica fierro
    Mar 25, 2013
    This book will become your "Bible"! The title of this book is exactly what it is alongside some very helpful anecdotes of what other brewery owners would have done differently and what has really helped them succeed in their business! I have read a few books that are brewery focused in hopes to gain some knowledge on the ins and outs of all operations and while other books offer SOME advice Tom really hit the nail on the head--it is DETAILED! This book is nothing short of a kind of gold mine. After reading this book it has absolutely ignited the passion that I have for starting my own brewery and just continues to add fuel to fire when it comes to my drive to make it happen! Also, visit his website at and take a look into his Immersion program!! I have met folks who have taken it and don't feel like a penny was wasted!! I'm still hoping to get in myself! GREAT read, Excellently written!
  • By Bryan Aull
    Mar 12, 2013
    Tom writes in such a manner as to make the transition between an advanced homebrew set up and a commericial set up as easy to understand as possible. He also expands upon the brewing components of a brewery to include the easy to forget business side. It takes more than just great beer to be successful as a commericial brewer and Tom helps fill in those gaps. A very quick read and great handbook to have nearby to answer questions.
  • By James A. Erickson
    Mar 11, 2013
    Excellent Book. Concise and to the point. I can see this book useful to many starting a business even outside the brewing world. The author clearly has an in depth knowledge of the industry and puts onto paper clear some very clear and solid business practices, not to completely rob you of your new romantic notion, but to keep you focused on the steps you will need to cover to realize that dream. Ad a dash of personal anecdotes and some humor and I found this to be well worth the time.
  • By Gregory Schertzer
    Jan 4, 2013
    This book is a great follow up to Tom's video, Frankenbrew. If you have never ran a business, like me, this book is has good information and ideas on the business side of brewery. All the ideas have easy to follow examples as well. I am very happy to own this book.
  • By Marc Pinnell
    Dec 17, 2012
    Book arrived in the mail today finally! Been anxiously awaiting it's arrival. I haven't read the whole book yet, but am really disappointed so far. I immediately turned to the section on equipment as that is the main reason for buying the book. Based on descriptions I was expecting a step by step on what you can get, how to hook it up and what the gotcha's are. Nothing. It basically just says "buy this and hook it up". What a waste. Can I return it?
  • By Rich Hennosy
    Dec 5, 2012
    If you are thinking about opening or running a small brewpub or brewery, buy this book. It will fast forward your knowledge about what you are about to do. I also recommend you take Tom's course after you read the book. Hands on training from the class is very helpful also.
  • By Matt Heagney
    Oct 23, 2012
    I've read the book from cover to cover 1.5 times. For the entrepreneur who not only wants to brew beer, but turn a profit doing so, this is a must read guide. Save yourself time and money; read this guide and get started.

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Product Details

Tom Hennessy
September 20, 2012
Perfect-bound Paperback
Interior Ink
Black & white
0.89 lbs.
Dimensions (inches)
6 wide x 9 tall
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