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Top 100 this week in Books > Business & Economics (showing 26-50)

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A Social Media Plan for Fitness Centers By Shelly Stone
eBook (PDF): $4.99
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This is the strategy that I use with my fitness center and dance studio clients to help them increase their presence on Facebook and Twitter, and ultimately use those sites to attract more local... More > members. This book skips right to the actual steps you can take to build your Facebook and Twitter accounts. It is written for beginners and those new to the social media scene, but even those with accounts already on Twitter and Facebook will find it helpful. It is not enough just to have a Facebook Page or a Twitter account, you must use it to interact with your fans and community, keep your name in their feeds and encourage them to take action. This plan will help you build a following, create a habit of using social media and interact with your community to promote your business and get more members at your gym or fitness center. And, you can do it all in 30 days.< Less
A Beginner's Guide To Buying a Franchise By Michael Senoff
eBook (ePub): $2.99
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When it comes to entrepreneurialism, buying a franchise may seem like one of the safest bets around. The business is already popular and established, and the franchisor holds your hand through the... More > whole process so you’re never in business alone. Not so, says Mark Leonard, franchise expert and former Subway franchise owner. In fact, Mark says buying a franchise is no safer than starting your own business or buying an independent one – and in many ways, it may actually be a lot riskier. So in this audio, you’ll hear what you need to do before you jump into buying a franchise. You’ll hear the only kind of due diligence that makes a difference, the 3 biggest pitfalls you need to look out for, what kind of help you can typically expect from a franchisor, and the best ways to finance your transaction.< Less
Best Option Strategy Ever By David Bunney
eBook (PDF): $48.93
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Option traders! Looking for a conservative, safe and reliable strategy? The “Best Option Strategy Ever” produces a potential 3% to 7% return on investment each month. Regardless of... More > whether the market is up, down, or stagnant, this trading method works—predictably and consistently. Until now, this strategy has usually been reserved for elite traders with huge accounts. But the fact is that the method works just as well to small-account traders. You place your trades only once a month. It requires very little monitoring. Perfect for busy people with limited time to devote to stock trading. The method requires no software, no memberships, and no subscriptions. NO NEED to constantly monitor the market! NO NEED for complex analysis or charting! NO NEED to worry about a global crash…you’re fully protected! We recommend you “paper trade” this system first—you’ll be risking nothing. This is the “Holy Grail” of option trading! 2ND EDITION...NOW WITH PAPER TRADING GUIDE, WORKSHEET and FAQ's.< Less
A Freelance Editor's Guide to Book Production By Rachel Hockett
eBook (PDF): $4.75
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(1 Ratings)
Veteran book producer Rachel Hockett details the process of taking a book from raw manuscript to printer-ready files in this updated and revised edition of the popular EFA guide. Topics include... More > creating the schedule, estimating the costs, hiring the freelancers and suppliers, preparing the text, creating the front matter and index, reviewing the proofs, invoicing, and working with the author and publisher. With the surge in self-publishing, this booklet has become even more valuable.< Less
The Art of Editing for the Corporate Market By Mary Johnson EFA
eBook (PDF): $4.75
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(1 Ratings)
For those who may have thought of entering the world of corporate editing, this is the book that can help you make that transition. Mary Johnson, who has been editing for the corporate market for... More > nearly three decades, takes you beyond the everyday rules of grammar and punctuation to provide insight into the unique editing requirements of business publications. She honed her skills editing for the corporate world at a major high tech firm. This book is a winner!< Less
Benetton: Fashion Revival: Analysis By Philip Gordon: Phd Candidate
eBook (PDF): $10.05
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The new president of Benetton group is asking himself, why had competitors taken the market leadership when Benetton had “invented” the apparel and clothing business? This fact-filled... More > analysis explores the world of Benetton and it's new fashion business model launched to hold off competition from GAP, Zara, and H & M, plus more...< Less
How To Turn Yourself Into A World-Class Copywriter By Dannie Elwins
eBook (PDF): $1.99
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Inside of this book you will learn how to write powerful persuasive sales copy that makes sales for you right now! And it does not matter if you sell online or off. Here is a little of what you will... More > learn inside of this book: - The Basics: everything you need to know about sales letters before you start - The Basic elements of the sales letter and why it is important to follow them - The basic parts of a standard sales letter explained - How to create attention grabbing headlines that grab your readers by their throat and lead them into your offer - The importance of having a strong first paragraph and why it can make or break your sales letter - To guarantee or not to guarantee, that is the question - A simple 12 step guideline to writing a killer sales letter - Examples of lethal sales letter mistakes that should be avoided at any costs - Long vs. Short copy - The words you should never use in your sales letter - And more< Less
Illicit Transnational Businesses in a Global Economy: How Criminals & Terrorists Pay the Bills By Andre Keuck
eBook (PDF): $17.50
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(2 Ratings)
This writing examines the structures and procedures of illicit businesses: the narcotics trade, arms smuggling, and human trafficking, and discuss their operations within a legal and financial... More > context. Subsequent sections explore the thread that ties all of these enterprises together: money laundering (ML). It looks at practices money launderers use to mask illegal income; and then describes the anti-money laundering (AML) and countering of terrorist financing (CTF)-oriented legal mechanisms that are used to combat them, with an emphasis on UK and US law. The final section considers the status of the techniques used to counter the flow of illegal money, and makes recommendations for their improvement.< Less
The Successful Equipment Lease Broker By The Leasing Expert, Inc.
eBook (PDF): $18.95
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This book describes how to start an equipment leasing / financing company for little or no money and build it into a large cash producing business.
Marketing Basics for Dance-Fitness Instructors By Shelly Stone
eBook (PDF): $4.99
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This basic workbook is especially designed for dance-fitness instructors who are teaching independently and are looking for ways to promote and market their classes. It can be used by those who teach... More > Zumba Fitness®, BodyJam®, Jazzercise®, Cardio Funk, Hip Hop, Groove, Salsaerobics, Dance Trance, Nia, Balletone®, Ballerobica, Tap to Burn or any other variety of dance-fitness classes. Containing lots of marketing ideas, strategies and action steps, this book will help you fill your classes and build your business.< Less
How To Lead Successful Team Building Programs By Michael Cardus
eBook (PDF): $10.00
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Did you ever wonder “How does one lead AWESOME team-building programs? The ones that ensure that content and learning take place. A teambuilding program that is fun, and teams leave better than... More > when they arrived?” Now you can find out. In this 55 page E-book you will find applicable strategies, team-building activities, facilitation, de-briefing, and processing activities + theory that you can use immediately.< Less
Wal Mart's RFID Supply Chain Strategy By James McClellan
eBook (PDF): $5.99
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This is a presentation that provides a good overview of Wal-Mart's revolutionary supply chain strategy. The presentation shows how RFIDS work and how Wal-Mart uses it to gain a competitive... More > advantage. It also raises some important questions.< Less
WIR and the Swiss National Economy (download version) By Philip Beard, Tobias Studer
eBook (PDF): $3.00
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History, workings, and significance of the Swiss "WIR" complementary currency system
The Right Political Economy By Winston Goldstein
Paperback: $4.99
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This seeks to remind us that if political economies are to be moral they must be based on fundamental philosophical beliefs, and it seeks to describe one such political economy--one that the author... More > considers to be "right," in the sense of correct.< Less
Lessons about the Structure of Finance By Thomas Downs
Paperback: $14.26
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This textbook accompanies the Fi302 Business Finance course at the University of Alabama.
US Citizenship, Naturalization Regulation and Procedures Handbook: Practical Information and Contacts By IBP, Inc.
Paperback: $99.95
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US Citizenship, Naturalization Regulation and Procedures Handbook: Practical Information and Contacts
D&O 101: Understanding Directors and Officers Liability Insurance - A Holistic Approach By Larry Goanos
Paperback: $32.99
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(2 Ratings)
D&O 101: Understanding Directors and Officers Liability Insurance - A Holistic Approach is a new book from Larry Goanos, a 25-year insurance veteran and former coverage attorney, senior... More > underwriting manager, insurance broker and MGA president. Goanos infuses his analyses and explanations with real-world war stories from the front lines of D&O Insurance to illustrate the importance of various principles. The book contains a chapter of career advice from more than 60 senior insurance executives, including 25 current or former CEOs. Respected leaders such as Maurice "Hank" Greenberg, Brian Duperreault, Stephen Way, Dinos Iordanou, Kevin Kelley and many others provide their unique insights on career advancement. D&O 101’s glossary of over 130 insurance terms includes colloquialisms not found elsewhere.< Less
Property and Casualty Insurance Concepts Simplified By Christopher J. Boggs
Paperback: $32.99
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This book details key property and casualty concepts rarely discussed or found in print; rather they are often left to be “discovered” over time. These important concepts are now written... More > down for all insurance practitioners to easily access. Examples of the topics and concepts found in this book include rules for reading ANY insurance policy; why losses are excluded; contractual risk transfer; legal liability theories; “COPE” details; and the proper explanation of coinsurance concepts. Also included is a rather extensive glossary of insurance and insurance-related terms. Readers will: 1) Gain a deeper understanding of insurance theories; 2) Be better prepared to explain insurance concepts to their clients; and 3) Develop a greater appreciation and understanding of the claims valuation process.< Less
Blue Collar Fleet Management By Mark Lester
Paperback: List Price: $16.99 $16.14 | You Save: 5%
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Fleet management made simple, written around management of public fleet assets. Easy to read, simple easy to use formulas and concepts developed by author after a lifetime spent in equipment... More > maintenance and fleet management. A must read for those seeking success in public sector fleet management.< Less
Foundation for Optimal Productivity: The Complete Return to Work Program Manual By Disability Management Employer Coalition
Paperback: $59.95
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This book provides absence and disability practitioners the most complete and current processes and practices to establish and maintain their organization's return to work program. Numerous industry... More > experts, case studies and flow charts provide the information to set up a new program or improve an existing plan. This book helps Corporate America remain profitable and competitive by maximizing workforce resources.< Less
How to Succeed as a Freelance Translator, Second Edition By Corinne McKay
Paperback: $19.95
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(4 Ratings)
The original how-to guide for people who want to launch and run a successful freelance translation business! With over 4,000 copies in print, the first edition of How to Succeed as a Freelance... More > translator has become a widely-cited reference for the translation industry. The fully revised second edition includes 200+ pages of practical tips on writing a translation-targeted resume and cover letter, preparing a marketing plan, setting up a functional home office, finding and keeping well-paying clients and more! New in this edition: separate sections on marketing to agencies and direct clients, a new chapter focusing on your first year as a freelance translator and a new chapter on online networking and social media. Plus a preview of the author's next book, "Thoughts on Translation"< Less
The Entrepreneurial Linguist: The Business-School Approach to Freelance Translation By Judy and Dagmar Jenner
Paperback: $25.00
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(10 Ratings)
Any linguist can become an entrepreneurial linguist, work with direct clients, and make a good living while maintaining a healthy work/life balance. This book by longtime translating twins Judy and... More > Dagmar Jenner will teach you how to start your entrepreneurial linguist journey. Written in a purposely non-academic style, "The Entrepreneurial Linguist: The Business-School Approach to Freelance Translation" will show you how to market your services to direct clients, build and nurture relationships, grow your client base in a structured way, use web 2.0 to promote your services, and much more. This book is intended for both beginning and established translators and interpreters around the world.< Less
The Tao of the Mafia New Jersey Street Wisdom By Vito Quattrocchi
Paperback: $24.00
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The Tao of the Mafia, incorporates the New Jersey street Wisdom of the Mafia into our every day and our corporate lives. Learn how to fight, intimidate, and control your opponents. many other tips... More > for a strong manhood and a life steered by your own hand.< Less
Outcomes By Dr. Bob Smith
Paperback: $12.00
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An explanation of and "how to" write job descriptions in the language of outcomes and results. Almost all job descriptions fall short because they are written in language that gives poor... More > performers a way out. When you write your job descriptions in terms of outcomes, poor performers are without excuses and you are able to manage your people in ways that are constructive for the company and honoring and empowering to them.< Less
Certification Simplified By Mickie Rops
Paperback: $19.99
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A primer and reference for volunteer leaders and staff in certification. If you’re new to the certification role, you’re likely realizing this is a responsibility unlike any other... More > you’ve had. Certification is a complex topic. There’s a lot to learn and the stakes are high. Readers will learn the certification essentials, like: What’s the difference between certification, certificate programs, licensure and accreditation? What are the steps to developing a quality certification program? (what’s a job analysis? what are test specs?) What are the key legal issues and how do we avoid them? What are the key certification concepts and testing terms I need to know? What are the industry standards for certification programs? Where can I go for more training or information?< Less