This is a book about the why and how of business. There are no lists of snappy one minute shortcuts to success, or how to dress for maximum business effect. This is an explanation of what makes businesses work and fail, and the events and attitudes that make those circumstances occur.
It covers upset events, product quality, the true nature of money, and explores every aspect of business ethics. It explains the complicated financial structure of business, and the role of profits. It also provides a detailed look at how business practices have affected the world we live in (not always for the best), and the mutual obligations of employers and employees.
It serves as an easy to read and understand reference (and hopefully an illuminating one) for both those who run businesses and those employed by them.
