Designed for journalism, media, marketing and advertising professionals, academics, students as well as a policy makers, and all levels of station and station group personnel. Urban Radio - Unlocked! is the first media research study that delves deeply into the mindset and psyche of the urban radio audience. The results offer new insights that unlock the code behind urban radio’s timeless appeal and tremendous ratings prowess.
Urban Radio - Unlocked! offers a new definition of what urban radio is today, and presents a deeper understanding of urban radio’s enormous ability to connect with local communities, national markets, and across global boundaries.
