This MBA level book helps Entrepreneurs and Startups to reduce their risks of failure. It helps with the Management of Ventures. Explores a niche that has not been fully explored.
Its focus on the management of the business is what sets it apart.
10% of the cover price will be donated to Entrepreneur Commons to help support startups.
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By Zulfiqar Deo
Oct 12, 2011
Great Book, Reads Well ! The book is very strong, matter a fact and successfully conveys the key elements to starting a business, and comes in just high enough to cover the entire topics - but not too deep where the reader is mired in equations, forms, definitions, etc. The content provided has meaningful and substantive value and the book flows. It explores a niche (the management of ventures) that has not been fully explored and could be very valuable to those looking to launch a startup. - Ty Howard, Senior Faculty Member, Keller Management School, MBA Programme, USA .
This book provides a concise and a powerful insight into pitfalls and challenges for new start ups. A good read for anyone looking for a well researched manual of "how to" for new start ups.