Author Spotlight
Books by Lonnie Helgerson, CFE
Buying a Franchise - Is it Right for Me? By Lonnie Helgerson, CFE
eBook (ePub): $3.99
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Special Bonus Section for Military Veterans! Are you considering a franchised business? Find out today if you are a good fit for franchising with this short and easy to read handbook. Cultivated from... More > nearly 30 years in the franchise business - Lonnie has assembled the 10 most common assumptions and mistakes that people make while considering a franchised business. Save yourself time, effort, and money by finding out if franchising is for you!< Less
Five Pennies: Ten Rules to Successfully Build a Franchise Mega-Brand and Maximize System Profits By Lonnie Helgerson, CFE
Hardcover: List Price: $27.70 $24.93 You Save: 10%
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Five Pennies is "THE FIELD MANUAL" for Building and Growing a Franchise Brand With the Right Mindset and Tools! This Book Contains over 120 Tools to Build, Grow and Manage a National... More > Franchise Brand! Featuring Examples of 20 "Best of Class" Franchise Brands to learn from - and 10 "Mega-Wreck" stories to avoid! Learn About: - Creating and Growing Sustainable Unit Profitability - Managing Franchise System Relations - Staying Ahead of Your Growth Rate - Enhancing System Profits With Continued Education - Turning Your System Into a "Best Practices" Machine - How to Recruit Franchise Buyer 2.0 and Maximizing Their Results - Structuring Layered Franchise Support and Marketing - Developing Macro-Level Programs for System Growth - Utilizing Technology to Grow and Manage a Brand - Resource Management for a Growing System< Less
Buying a Franchise - Is it Right for Me? By Lonnie Helgerson, CFE
Paperback: $9.99
Ships in 3-5 business days.
(1 Ratings)
Considering a franchised business? Find out today if you are a good fit for franchising with this short and easy to read handbook. Cultivated from nearly 30 years in the franchise business - Lonnie... More > has assembled the 10 most common assumptions and mistakes that people make while considering a franchised business. Save yourself time, effort, and money by finding out if franchising is for you! Includes a special bonus section for military veterans!< Less