A professional musician needs to know more about their “trade” than just how to be a master of his or her art. In order to build a successful career, musicians need to treat their... More > discipline as a business and apply some sound tools and techniques towards promoting and selling their profession.
Marketing the Musician is a book filled with useful concepts, ideas, tools, models and processes for marketing, promoting and selling a musician's career.< Less
An accessible and easy-to-read guide on how to create and write a sponsorship proposal for your arts events. Building relationships with donors and sponsors can be time consuming and difficult,... More > however, this authoritative short eBook helps you through the process providing many key tips and techniques.< Less