The premium version of the 2008 PMA Photo Book Report includes the overview of the photo book market and the fact sheets as... More > well as an in-depth photo book trends review, written by Future Image Inc. Senior Analyst Paul Worthington. The premium version of the 2008 PMA Photo Book Report is designed to provide a look into the state of the industry through the eyes of market leaders immersed in the photo book segment, adding the perspective of an industry analyst as well. Worthington's section details an inside look at trends, consumers, pricing, printing, software and other factors that make up the photo book market.
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Includes more charts regarding DSLR sales, adoption of digital cameras, memory cards, digital frames, home photo printers... More > and online prices for prints and custom products.

A review of the major photo categories in 2007 and forecasts through 2010.
U.S. digital photo spending is expected grow by 3.2 percent in 2008.
After topping 2007 estimates, U.S. digital camera unit sales are expected to grow only
slightly in 2008. Revenues will be soft.
Online ordering is the fastest growing photo print ordering method.
Custom photo merchandise value expected at just less than $1.5 billion in 2008. Specifically... (list of charts) < Less

Includes digital cameras and spending, photo services, digital service market outlook, value proposition of custom products... More > revisited, corporate performance, economic briefing and industry milestones.
A review of the major photo categories in 2008 and forecasts through 2011.
The digital-camera market experienced its first decline in 2008.
Online ordering is the fastest growing photo print ordering method. < Less

The main objectives of this research are: (a) to profile the behaviors and technology usage of the new, digitally enabled,... More > and internet-enabled photo enthusiast, (b) to find out if the photo enthusiast segment is satisfied with current products and services and (c) what opportunities for product differentiation and product development exist. Finally, we want to know what specific features members of this segment look for on cameras, social networks, wide screen TVs, printers and printing services. < Less

Digital imaging has opened the door for many people to go beyond the role of general photography consumers to become... More > advanced amateurs. The number of these photo enthusiasts is growing at a rapid rate, with no end in sight. As a group, they spend far more time and money on photography than other consumers, and their interest is spurred by participation in online communities and sharing sites.



The main objectives of this research are to profile the behaviors and technology use of the new, digitally enabled, online photo enthusiast, and to determine the opportunities they present to the imaging industry. The study seeks to reveal what prosumers are looking for in cameras, accessories, photo services, social networks, TV photo viewing, and photo printing. This year’s “Rise of the Amateur” study takes a closer look at photo cards and personal publishing, as well.



6Sight Attendees: contact PMA, Jim Everett for discount, 517-788-8100. < Less

In May 2008, PMA conducted a survey of consumers in the U.S. The objective was to measure the current consumer involvement... More > in scrapbooking, develop profiles of the major consumer segments, evaluate the emerging role of computers in the scrapbooking process, record purchasing patterns and spending, and gauge interest in other photo related products and craft projects. The PMA 2008 U.S. Consumer Scrapbook Report details the findings from the survey. This premium edition supplies companies with a complete look at survey results, saving them the time and expense of conducting their own survey. In addition to the basic report, this edition includes over 100 pages of data tables with a breakdown of the answers to each question cross-tabulated by demographic variables including household income, presence of children, age, employment, and ownership of digital camera. < Less

The Photo Industry 2009 Review and Forecast Report is a useful tool to give U.S. retailers and photo labs an idea of what is... More > going on in the industry and what is expected in the near future. The report is designed to aid firms in business planning. The basic version includes a brief overview of the major photo categories such as digital cameras, digital printing, photo books, other custom items, as well as, home digital printing consumables and other forecasts. < Less

The Photo Industry 2010 Review and Forecast Report is a useful tool to give U.S. retailers and photo labs an idea of what is... More > going on in the industry and what is expected in the near future. The report is designed to aid firms in business planning. The basic version includes a brief overview of the major photo categories such as digital cameras, digital printing, photo books, other custom items, as well as, home digital printing consumables and other forecasts. < Less

As every year, in January 2008 PMA conducted a survey of consumers in the USA. The objective was to measure the spending and... More > demand of U.S. families and consumers on various portrait services, such as spring and fall school portraits, portraits of children at sports events, wedding portraits and more. Demand for portrait in digital formats, as well as, portraits as means of personalizing greeting cards, calendars and more, among the U.S. population were also explored in the survey. This premium edition supplies companies with a complete look at survey results, saving them the time and expense of conducting their own survey. In addition to the basic report, this edition includes over data tables with a breakdown of the answers to each question cross-tabulated by demographic variables. < Less

The 2009 PMA Photo Book Report displays the results of The Second DIMA Photo Book Showcase, held at the PMA 09 International... More > Convention and Trade Show Mar. 3 through Mar. 5, 2009 in Las Vegas, Nev. This event is designed to allow attendees to compare various aspects of photo book production including user interface, templates and binding options, and overall quality. The four categories that were evaluated include Software, Covers & Paper, Binding, and Finished Books. < Less