Rethinking Corporate Sustainability - If Only We Ran the Planet Like a Shop!

This twenty year journey has helped me shape a can-do, positive narrative on sustainable development. This narrative might come across as simplistic, but it is well informed through real life experiences and contrasts.It draws on the combined emotional and technical intelligence developed by being confronted with;a child making brass door handles in squalor in India;the memory of another child’s face when the toy they dreamed for was out of stock;the destruction of a tropical forest that supplied the timber for the garden benches or seeing an over-weight child enjoying a second burger for lunch in the UK. Its purpose is to build first-hand experiences through humour,metaphors and clarity to help business leaders and others value and embrace the sustainability challenge. Positive Thought 1: Sustainability will happen;2:Celebrate modern lifestyles;3: More Inspiration and Action, Less Guilt and Blame;4:Embrace Your Best Business Skills to Achieve Sustainability;Treat Sustainability as a Supply Chain Project..