Boomer Self Branding - Transition to Social Media

Baby Boomers have dominated the global workplace for the last forty years. The impact they have had on the world economy and culture is impressive. Most Baby Boomers have enjoyed a relatively stable career but the Internet has changed the workplace forever. With the most recent recession, many Baby Boomers have found themselves on the street looking for positions that were outsourced to foreign contractors. This book helps Baby Boomers utilize social media to further their career aspirations in an increasingly online business world.