"The Art of Case Writing: A Comprehensive Guide for Management Students"

Management students often come across case studies as part of their academic curriculum. Case studies are an effective way of learning and applying management theories to real-life situations. As a result, case writing has become an important skill for management students to master. This book aims to provide a comprehensive guide to case writing methodology for management students. The book is structured in a way that takes the reader through the entire process of case writing, from understanding the methodology to publishing and sharing a case study.