Show Bookstore Categories

Retail Survival of the Fittest: 7 Ways to Future Proof Your Retail Store

ByFrancesca Nicasio

Retail Survival of the Fittest: 7 Ways to Future-Proof Your Retail Store is a practical guide to modern-day retail success. Learn how to use mobile technology, big data, and other digital tools to improve your brick-and-mortar store and ensure that it is well-equipped to engage and convert today’s savvy shoppers. From understanding consumers and boosting customer loyalty to leveraging data and implementing an omnichannel retail strategy, Retail Survival of the Fittest gives you need-to-know lessons on how to adapt to the new and increasingly competitive retail playing field. In addition to providing insights and how-to tips, Retail Survival of the Fittest also introduces you to other successful merchants and shows you exactly what they do to thrive in the modern retail realm. Most important, each chapter comes with a set of action steps to help you implement the tips discussed in the book and enable you to get started on future-proofing your store.

Details

Publication Date
Nov 21, 2014
Language
English
ISBN
9781483420752
Category
Business & Economics
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Francesca Nicasio

Specifications

Format
EPUB

Ratings & Reviews