Unleashed on Marketing: What can we learn from current trends and campaigns?

Using his over 25 years of global marketing experience, Gary Bembridge looks at new trends, campaigns and news from the world of marketing, advertising, PR, media and emerging channels like web 2.0 and asks: what can we learn? Taken from his "Unleashed on Marketing" blog postings and collected into this ebook, you will find this book thought provoking.