Content Marketing Decoded - A Complete How-to Content Marketing Guide for Your Business or Brand

Content Marketing is fast becoming the preferred way of reaching out to customers and building a brand. Both traditional and digital marketers swear by its effectiveness and are employing innovative ways to create ‘real’ engagement with the brand and the company’s products and services. According to a recent survey in the US: 1. An average company devotes $152,850 to custom content creation. 2. 9 out of 10 organizations already market with content marketing. 3. 60%%%% of companies plan to increase their spending on content marketing. 4. 62%%%% of B2B marketers use outsourcing for content marketing. 5. 77%%%% of large firms outsource some of their content development.