The Lousy Writer's Guide to Writing Persuasively

<b>The Lousy Writer's Guide to Writing Persuasively</b> helps readers write persuasive promotional copy to convert browsers into buyers and boost company sales.<BR><BR> Jacobs pulls deep from her treasure chest of experience and enlivens the pages with solid, how-to advice on crafting winning, profit-pulling copy that persuades readers to take action. <BR><BR> <b>The Lousy Writer's Guide to Writing Persuasively</b> helps both writers and non-writers, either in freelance or staff positions, improve their writing skills as well as understand the psychology of words they use to trigger action in their copy. <BR><BR> Visit <A HREF="http://www.lousywriter.com">LousyWriter.com</A> to read free excerpts.