Cast In Stone - 45 Sales Fundamentals That Should Never Be Tampered With

Sometimes we get too smart for our own good and forget what got us here. Prospecting. Asking for the order. Getting referrals. Negotiating a little smarter. But some things—the basics—are constants. Learn them, use them, improve them, and add to them. • Magicians can teach you how to close more deals • Answer the question “what makes you different” • Why are you so surprised when the principal answers the phone • And much more! The Simple Sells series of books is written for both the seasoned sales professionals as well as the sales newbies looking for quick, simple answers to the questions “What do I do?”, “How do I do it?”, and “What could I have done better?” Keep it simple. Prepare for appointments better. Ask better questions. Make better decisions. Think on your feet faster and better. Qualify better. Listen better. Handle objections better. Prospect better. Negotiate better. Close better. The lessons here are not theory. They’re simple things that produce good results.