A to Z: Social Media Marketing

A to Z: Social Media Marketing

ByJordan Kasteler

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This book moves beyond standard Social Media Marketing books. While most books focus on Facebook and Twitter (sometimes YouTube), this book teaches leveraging all facets of social media and all social media channels involved. This book largely explores concepts of content marketing and leveraging social media to promote that content. Learn how to create and distribute infographics, articles, videos, quizzes, widgets, etc and the proper social sites they should be distributed. While this book features sites like Digg, Delicious, Reddit, StumbleUpon, Facebook, Twitter, LinkedIn, and more, it's important to note that it teaches promotion o social media holistically and not a channel-by-channel basis. Use everything together to create a strategy over just tactics.

Details

Publication Date
Dec 28, 2011
Language
English
Category
Computers & Technology
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Jordan Kasteler

Specifications

Format
PDF

Ratings & Reviews

1 rating