The Nine Foundations of Business and Salesmanship

The people of Judea were advised not to build their houses on the sand. This advice was meant to warn them about the foundations of entities and structures above ground. In this book I am going to refer to the foundations of business and salesmanship. We currently witness an overvaluation of assets, the extensive printing of fiat money, high levels of debts, and most importantly an a autistic focus on the materialistic elements of the business. My question:《Is all of that built on strong foundations ?》 The main challenge for the field of business and salesmanship is to strengthen the foundations or else witness the structure collapse. I am glad of the opportunity to write for salesmen and businessmen alike. I believe businessmen and salesmen have the ability to strengthen these foundations and prosper as well on the long term. Alas we have forgotten human capabilities and resources like imagination, thrift, integrity, vision and faith which make the business structure possible. The sales and advertising industries are spending millions to develop the goodwill of customers, to develop in customers a desire to buy, to develop consumption. However, we cannot get battery energy without recharging it. The time has come to strengthen the foundations.