Bluey is an award-winning animated children’s series centering on the titular Bluey: a curious, inexhaustible 7-year old (in human years) anthropomorphized Blue Heeler puppy, and her family - little sister Bingo, mom Chili, and dad Bandit. Although each episode is brief, they’re full of love, heart, and valuable life lessons for both kids and adults. The Psychgeist of Pop Culture: Bluey features both academic and memoir chapters which highlight the parent-child duality of Bluey viewership as well as the show’s playful way of sharing life lessons. The book explores recurrent psychological themes, individual character experiences, and the psychological, emotional, and social impact of the show on fans and families.