Common Sense Drip Marketing: How to Nurture Your Customers to More Sales

97% of salesmen make no attempt to sell the prospect after the third attempt. It is also a fact that most prospects do not buy until after the sixth month from initial contact. One third of all buyers buy only after 18 months of the buying process. 20% of buyers amazingly buy 24 or more months after the initial contact. What is wrong with this picture? I was in my office and I got a call from Jim Cecil. I asked him if I could interview him and we did about an interview on a fascinating customer touching process that he developed called Nurture. Nurture is a customized series of ongoing contacts mostly sent by mail for business-to-business customer retention and customer prospecting. In this interview, Jim revealed three amazing case studies. In this interview, you’ll understand the power of this one marketing concept.