Pocket Patti Guide to Websites and Online Marketing

The Pocket Patti Guide to Websites and Online Marketing: 101 Must-Know Tips for Your Small Business Website and Online Marketing Basics | Get over 100 quick-to-read tips that you can start using right now, whether you already have a website or not! Five information-packed categories: * Your Business, Your Brand, and Your Customer * The Mechanics (keywords, navigation, links - things that make it work) * Design (what is recommended, and what to avoid) * Content (what to put on your site and hazards to watch out for) * Marketing (getting the word out there about this amazing site of yours!) This book takes the most basic approach to websites by explaining in plain English how to create a website for your small business. Jammed with 100+ tips on everything from deciphering the "alphabet soup" of the language, to working with providers. No "geek-speak" required! PLUS over 75 additional resources that you can use for marketing and selling from your website - right now!