
2nd Edition - Healthcare companies want to retain customers, lower costs, and provide better health services through stronger customer engagement.
An authoritative cookbook about understanding consumer behaviors and engaging people through digital methods. The outcome is to provide people with relevant interactions and treatments in order to help them manage their health conditions and chronic diseases.
We will look at how consumers think to form connections, build trust, build experiences, and engage them using digital methods.
Details
- Publication Date
- Apr 22, 2015
- Language
- English
- ISBN
- 9781329123649
- Category
- Business & Economics
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): Robert J Yurkovic
Specifications
- Pages
- 320
- Binding Type
- Paperback Perfect Bound
- Interior Color
- Black & White
- Dimensions
- Royal (6.14 x 9.21 in / 156 x 234 mm)