The Future of Web Video: Opportunities for Producers, Entrepreneurs, Media Companies and Advertisers

Google buys YouTube. Americans now watch an average of 100 minutes of Internet video a month. "The Extreme Diet Coke and Mentos Experiments” earns its creators more than $35,000. A video ad from Dove lures more viewers to its Web site than a Super Bowl spot. <P> What does it all mean? <P> “The Future of Web Video” details twelve tectonic shifts reshaping the entertainment landscape. It includes interviews with senior execs from Brightcove, Metacafe, TiVo, Verizon, and Ogilvy & Mather, as well as Web video pioneers like Judson Laipply ("Evolution of Dance"), Fritz Grobe ("Extreme Diet Coke and Mentos"), and Gregg Spiridellis (“This Land”). <P> Full of up-to-date stats, original interviews, and valuable case studies, “The Future of Web Video” also contains charts covering: <P> > Sites that help video producers earn money<BR> > Online viewing habits<BR> > Devices that bring Web video to the TV<BR> > Opportunities and challenges Web video presents<P> <B>Updated:</B> March 2007