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Case Acceptance in the Modern Dental Practice: Break Down Barriers, Increase Referrals and Boost Patient Satisfaction By Adam McWethy & Frank Spear, D.D.S.
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Case Acceptance in the Modern Dental Practice focuses on that very issue and clearly outlines a number of scenarios to help you break down barriers through effectively communicating the value of... More > dentistry with each patient. Each individual that sits in your chair will require a unique style of communication, and this is predicated on far more than the patient’s personality. You have to know your patient and the many factors involved that may make a successful interaction harder to achieve. The findings and insights in this book — based on Dr. Frank Spear’s real-world experience and Adam McWethy’s extensive patient-focused research — will become your key to better understanding your patients in your mission to unlock greater case acceptance, improve practice growth and increase profitability.< Less

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