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B2c Marketing Plan By Holly Mullins
eBook (PDF): $80.99
The objective of this thesis was to develop marketing suggestions for Darkglass Electronics in the Chinese market. The intention of the thesis was to research the Chinese market and the marketing... More > channels used in China. Another intention was to carry out a situational analysis of Darkglass Electronics and their competitors. The theoretical framework was based on literature about product marketing, marketing channels and buyer behaviour.< Less
B2C Marketing Plan By Holly Mullins
Paperback: $99.96
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The objective of this thesis was to develop marketing suggestions for Darkglass Electronics in the Chinese market. The intention of the thesis was to research the Chinese market and the marketing... More > channels used in China. Another intention was to carry out a situational analysis of Darkglass Electronics and their competitors. The theoretical framework was based on literature about product marketing, marketing channels and buyer behaviour.< Less

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Giving Back Giving Back By James Jones & Jody Fuson
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