Pea Protein Market Analysis and Forecasts, 2016 to 2024

Pea protein is a type of food additive that hasa neutral taste. It is majorly used in dairy alternatives such as yogurt and cheese. The pea protein market is anticipated to grow exponentially owing to health conscious population and an increase in the usage of pea proteins food supplements. The growing consumer attention towards health benefits associated with the consumption of pea proteins has been responsible for market growth. Increasing acceptance ofmeat substitutes, concerns regarding lactose intolerance among adolescents combined with the interest in gluten-free products are some of the major drivers expected to drive pea protein market. The favorable outlook towards sports nutrition is aiding the growth of the pea protein market. However, other plant-based substitutes such as soy, canola, and wheat can be major challenges to this market. New product development and innovation could open up new avenues for growth in this market.