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The SMART Marketing Workbook

ByTeik P Oh

Usually printed in 3 - 5 business days
Companion to "SMART Marketing - 7 Easy Steps to More Sales", this workbook sets out in workshop form, the seven steps of SMART Marketing. 1 Identify your REAL product 2 Identify your REAL customer 3 Match your market's requirements with your resources 4 Your selling price as a marketing factor 5 Identify your marketing activities most appropriate to your target market 6 Develop your action plan or campaign 7 Finalise, implement and monitor. This workbook provides worksheets for each exercise where you brainstorm and "fill in the blanks". These worksheets gather information, then uses this information to focus in on what really matters - the most bang for your marketing spend. At the end of the workshops, the worksheets can be compiled into your Marketing Plan and implemented. Clear instructions are provided at each step of the way as if you had a marketing consultant right beside you at every step.

Details

Publication Date
Apr 20, 2015
Language
English
ISBN
9781312283626
Category
Business & Economics
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Teik P Oh

Specifications

Pages
116
Binding
Perfect Bound
Interior Color
Black & White
Dimensions
A4 (8.27 x 11.69 in / 210 x 297 mm)

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