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The Comprehensive List of Marketing Channels

The Comprehensive List of Marketing Channels

ByTom Matula

Since the 90s, we have been experiencing a dramatic increase in communication and media channels. Consumers’ communication options have doubled with mobile phones, SMS and email. Media has significantly increased ad space and reach with websites, mobile content, games and the related ad formats. In the early 2000s, new media formats have emerged and the late 2000s have provided individuals with completely new usage instruments, mostly on the basis of smarter mobile phones, but also with the rapidly accepted tablet computers. This list provides an overview of all classic and digital marketing channels available today.

Details

Publication Date
Mar 19, 2013
Language
English
ISBN
9781300853077
Category
Business & Economics
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Tom Matula

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Format
PDF

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