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Internationalization of Chinese Automobile Companies

Internationalization of Chinese Automobile Companies

ByGarnet KasperkJan Wilhelm

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China has been attracting considerable attention in its role as the fastest growing automobile market in the world. The media worldwide have been full of reports on the impressive sales figures being achieved by Western carmakers in the Chinese market. However, as a result of Chinese automobile companies having recently implemented high-profile international acquisitions, the spotlight of attention is now shifting away from China as the world’s largest automotive market towards a focus on China’s own automobile companies in their transition to becoming tomorrow’s global competitors. To date, however, knowledge of the various internationalization approaches of Chinese OEMS has been limited. This book helps to fill that gap by delivering a structured analysis of the twelve major Chinese automotive companies with respect to their cross-border activities and providing an insight into the internationalization of the Chinese automobile value chain.

Details

Publication Date
Aug 31, 2011
Language
English
ISBN
9781447839545
Category
Business & Economics
Copyright
All Rights Reserved - Standard Copyright License
Contributors
By (author): Garnet Kasperk, By (author): Jan Wilhelm, By (author): Ralf Drauz, By (author): Urs Laeuppi

Specifications

Pages
275
Binding Type
Hardcover Case Wrap
Interior Color
Black & White
Dimensions
US Trade (6 x 9 in / 152 x 229 mm)

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