This book is just the beginning of this ever-evolving topic, gender biases in graphic design, but I hope this can serve as a resource for those with questions like I did. Questions such as “why is the color pink associated with femininity?” And “where did that come from?” Or “how does that affect my design?” There must be reasons that explain why we design the way we create! I also realized that many of my gender and graphic design biases started in school during undergrad. As an educator, I wanted to develop a tool to help others facilitate conversations about gender biases in graphic design. So, here it is! I know this book doesn’t cover everything regarding gender biases and graphic design, and it is written from my perspective. Like everyone else, I have my own biases, but I have tried to create a resource as neutral as possible. If you’re reading this, I hope you find this book helpful. Happy reading!