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The ABCs of Greening Communications By Sylvia Hoehns Wright
Paperback: $23.95
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The ABCs of Greening Communications is published to inspire all to create eco-sustainable products and services of C A R E - conservation, accountability, recovery and eco-efficiency! Initially,... More > published as a college level text ABCs of Green Industry Communications, the edited publication provides a step-by step guide for identifying a target market for niche products and/or services, summarizing details that explain your relationship to the niche,and identifies communication formats that represent your relationship to the product and/or service. As recipient of the Turning America from Eco-weak to Eco-chic Award, Wright challenges all to become members of Capitalism 24902, a global village committed to ensuring the foundation of an eco-sustainable future.< Less
Grow Green Market Share with CARE By Sylvia Hoehns Wright
Paperback: $14.95
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Ideas supplied by some of the best Industry marketers abound in Grow Green Market Share with CARE. Intended to ‘jump start’ the development of an 'organic voice', a marketing packet for... More > niche products and/or services, a step by step production distribution guide is supplied which avoids loss of market share and places emphasis on eco-greening products and services.< Less
Landscape Gardening with CARE By Sylvia Hoehns Wright
Paperback: $23.95
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Through combining workshop style assignments with research and ‘hands-on’ experience, Wright takes readers through a process that uses site plats to create landscape/gardens that respect... More > an existing vista, preserving and enhancing eco health. “For any style landscape,” says Wright “ should not simply be a result of traditional design but be the right plant, installed in the right place at the right (optimal) planting season - creating landscape green, an eco-legacy of sustainable urban/suburban communities that enhance green space for today and future generations.” For details, visit web site www.TheWrightScoop.com< Less
Eco-legacy, a millennium woman’s heritage By Sylvia Hoehns Wright
Paperback: $17.95
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Through memoir style writing, author Sylvia Hoehns Wright demonstrates on the pages of Eco-legacy – a millennium woman’s heritage the importance of a woman pondering her life in all its... More > phases, from the beginning experienced to the future desired. Inviting readers to walk on a path worn smooth by generational expectation, Wright savors nostalgia for places that are near and dear to heart, recalls family traditions; and perhaps more importantly, enables renewal of experience. Challenging all to celebrate heritage because heritage is more than a possession, it is a gift: the birthright of our children. The present-day caretaker for her family’s 7th generational property, Wright credits the legacy of a rural Virginia childhood and Quaker lifestyle belief - view self as caretaker, not owner of property: a perspective of providing for present without sacrificing future – as the source for her eco commitment. Bonus section: Strategies/Tips – research & publish personal, family and/or community stories< Less
A Writer on Writing - the building blocks of nonfiction By Sylvia Wright
Paperback: $17.95
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Interested in developing a freelance nonfiction writing career or expanding your business through publication? While other sectors struggle, nonfiction writing remains the “bread and... More > butter” of the publication industry. Wright’s instructor approach is designed to identify a niche and its required publication format. As a veteran freelance and business writer, Wright shares the building blocks - strategies and tips that enabled her international publication with media such as the Journal of Systems Management, Your Computer Career and Green Profit magazines as well as her current avocation, environmental. Recognized as a contributing writer and communications instructor, Wright has taught communications for the VA Community College system.< Less