The paperback version of this was Winner of Best Discography in the 2017 Association for Recorded Sound Collections (ARSC) Awards for Excellence (Best Historical Research in Recorded Rock Music category). Immediate is bounded in time, a quaint time capsule synonymous with Swinging 60s London. Incorporation to insolvency was 5 five years but the reissues keep appearing 50 years on. Not surprising when you consider that the it was home to Small Faces, Nice, Rod Stewart, Humble Pie, Chris Farlowe, etc. Immediate was the 1st UK independent to score a number 1. This, perhaps, is one of the reasons that the label has such fervent admirers – ‘the little bastard Immediate’ stuck two fingers up at an oligopolistic industry that hadn’t changed since before WW2. Without Immediate we might not have had Harvest, Vertigo, Nova or Dawn from the majors and we may not have seen further maverick–run independents, such as Charisma, Virgin or Stiff. Includes listings of all UK Immediate releases plus all known UK reissues up to 1985.