5th International Business Servitization Conference

The servitization of manufacturing is expected to allow Western economies to resume growth and sustain long-term competitiveness. In this 5th edition, the International Conference on Business Servitization (ICBS) held in the University of Granada (23th to 25th November, 2016) had as overarching theme “Servitization and the Competitiveness of European Manufacturers”. This book of abstracts collects all relevant information about participants and contains the summaries of the academic papers presented in the event. The central themes discussed where industry 4.0, firm internationalization and business model innovation. This conference welcomed relevant keynote speakers as Prof. Marko Kohtamäki and Dr. Shlomo Tarba. Additionally, the conference was sponsored by the European H2020 project MAKERS. The principal investigator of the project, Prof. Lisa de Propris, led a steering board meeting that opened the opportunity to discuss different aspects regarding the renaissance of EU manufacturing sector.