Introduction. Whether you have read our LinkedIn Reader or not, you will, now thatLinkedIn is the no.1 growing site for business professionals. It is a sitethatisusedbybothprofessionalsandwhole businessesalike. The website was founded in 2002 and launched in spring, 2003. IT wasfoundedbyReidHoffman.HoffmanbeganhiscareeratAppleandFujitsuaftergraduating fromStanfordandOxforduniversitiesinthe1990s. He was a member of the founding board of American financialtransactionwebsitePayPalandalongwithseveralothermembers,foundedLinkedInafterPayPal was acquired byeBayin 2002. By 2011, LinkedIn had amassed 135,000,000 users from across theworld.Thisincludesall the executives from the Fortune 500 and allmajor industriesandindustryleadingcompanies.