Healthcare & Life Science
ByBodhtree
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Pharma companies have focused on using social media for creating brand/product awareness, managing communities and reaching out to stakeholders like patients and physicians.Social media analytics allow marketers to get a quick glimpse into consumers and make adjustments to their traditional market research strategy.
Details
- Publication Date
- Dec 2, 2014
- Language
- English
- ISBN
- 9781312766334
- Category
- Computers & Technology
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): Bodhtree
Specifications
- Format