Brand Implementation Glossary (BIG)includes Marketing, Branding, Re-Branding, Project and Program Management related terminology.
Details
- Publication Date
- Oct 25, 2010
- Language
- English
- ISBN
- 9780557780273
- Category
- Business & Economics
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): Elza Efendi
Specifications
- Pages
- 274
- Binding Type
- Paperback Perfect Bound
- Interior Color
- Black & White
- Dimensions
- Crown Quarto (7.44 x 9.68 in / 189 x 246 mm)