Introduction to Marketing
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Marketing as a specialized area in business is predicted upon exchange relationships that are mutually beneficial. It is a process through which both sellers and consumers are brought together.........
Details
- Publication Date
- Oct 29, 2014
- Language
- English
- ISBN
- 9781312638495
- Category
- Business & Economics
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): Gbenga Babalola
Specifications
- Format