The pro-life movement must secure the cultural tipping point on the issue of abortion by 2030 or risk losing the war. If you want to know what this book is about without reading it all the way through, this is it. It’s one thing to say it: it’s an altogether separate thing to accomplish it. It’s going to take hard work. It demands high levels of leadership. And most of all, it requires a realignment of priorities that places winning hearts and minds upstream from the political processes we have often leaned too heavily upon. Drawing from his extensive leadership experience, Mike Fichter shares his heart for the viability of the movement and the keys that will see it to ultimate victory. Political power comes and goes. But once a cultural tipping point is reached, rarely does the tide roll back.