Customer Loyalty 411

What is Customer Loyalty? Customer loyalty is a behavioral tendency for customers to favor one brand over others in the market. This can be attributed to a number of factors, such as convenience, familiarity, customer service and comfort with the brand. These positive emotional experiences result in an overall increased perceived value of the business, which encourages customers to keep coming back to spend money with your business. Customer Loyalty 411 includes some hard-hitting customer loyalty & retention statistics AND it explains what they mean for your business. Inside, you will discover WHY it's so CRITICAL to put your existing customers FIRST. This book provides a business owner with some great tips and common practices, including information about how various digital marketing methods can help your business increase customer loyalty and retention for the long-term...