A quite short book on branding - based on the thesis that "perception is reality".
Details
- Publication Date
- Dec 7, 2011
- Language
- English
- ISBN
- 9781471013058
- Category
- Business & Economics
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): Steen Bjerre
Specifications
- Pages
- 40
- Binding Type
- Paperback Perfect Bound
- Interior Color
- Black & White
- Dimensions
- Pocket Book (4.25 x 6.875 in / 108 x 175 mm)