As a Michigan-native graphic designer, I got the idea for Active Snacks after noticing the popularity of food-themed coloring books. I thought: what if food was active, just like we should be? And with that, the Snacktives characters were born. The books are meant to help your kids ask you more questions about food, sports and activities – so they learn that they can do fun things that are active and healthy more often. I hope you all ‘Get Snacktive!’