Originally a fitness blogger and newspaper wellness columnist, everything changed when Matilda the Brave arrived. While still focusing on health and wellness, the lens is through that of a young girl. Knowing exposure to books at a young age can foster a life-long love of reading and that personalization of stories increases a child's interest, Danny started writing his own stories for his daughter and later his son. He plans to continue as they grow (at least until they are old enough to be embarrassed by him).