Artificial Intelligence / Machine Learning In Marketing
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A book for academics, students and practitioners who wish to understand how AI and ML work as an enabler in Marketing.
As we live in the technology age the book content exposes how this technology is used and why it is so successful, increasing speed of projects, reducing costs
Details
- Publication Date
- Feb 17, 2020
- Language
- English
- ISBN
- 9780244263843
- Category
- Computers & Technology
- Copyright
- All Rights Reserved - Standard Copyright License
- Contributors
- By (author): James Seligman
Specifications
- Format