E-Commerce Profit Calculator – Practical Guide & Workbook

Know What Your Store Actually Makes Revenue looks impressive. Profit pays the bills. The E-Commerce Profit Calculator – Practical Guide & Workbook is a detailed digital business resource designed to help online sellers calculate real product profitability, understand their costs, evaluate advertising performance and make smarter pricing decisions. Learn how to calculate: Profit • Margins • COGS • ROAS • CAC • Break-Even • Pricing • Shipping • Discounts Digital PDF • Instant Download • 2026 Edition FULL SEO PRODUCT DESCRIPTION E-Commerce Profit Calculator Guide & Workbook Running an online store is easy to measure in sales. Understanding how much money you actually keep is much harder. A product can generate £1,000, £10,000 or even £100,000 in revenue while losing money once product costs, shipping, advertising, transaction fees, refunds, discounts and other expenses are included. The MarketiBo E-Commerce Profit Calculator Guide & Workbook was created to help entrepreneurs look beyond revenue and understand the real economics behind every order. This practical digital guide combines essential e-commerce formulas, worked examples, profitability frameworks, calculation schemes and business worksheets into one resource designed for online sellers. What Will You Learn? The guide helps you understand and calculate the financial metrics that influence the profitability of an e-commerce business. Revenue & Net Sales Understand the difference between headline revenue and the money that actually remains after discounts, refunds and adjustments. Cost of Goods Sold – COGS Calculate the true product cost behind every sale. Learn how supplier cost, packaging and related product expenses affect your margins. Landed Cost Understand how to calculate the complete cost of bringing a product into your business, including relevant shipping and cross-border expenses. Gross Profit Calculate how much remains after the direct cost of your products. Gross Margin Learn why profit expressed as a percentage can be more useful than simply looking at monetary profit. Contribution Margin Discover how much each order contributes after variable selling expenses. Net Profit Move beyond sales figures and calculate what your business actually earns.